City XXI vek Development

Sell apartments — not talks

Agency: Possible


During the past decade, Russian real estate market has been discrediting itself: cheated investors, frozen construction projects, bankrupts… Today it is risky to buy an apartment in building still on the construction stage. Though all the developers promise a lot to their potential clients, the reality is not so inspiring.
City XXI vek Development is one of a few Russian developers who has the highest AAA rating among the Russian developers. We decided to show people what that means: instead of promising, we do our job and give people what they really need.

This professional campaign titled 'Sell apartments — not talks' was published in Russia in April, 2017. It was created for the brand: City XXI vek Development, by ad agency: Possible. This OOH Outdoor medium campaign is related to the Industrial, Agriculture industry and contains 2 media assets. It was submitted over 6 years ago.


Advertising Agency: Possible, Moscow, Russia
Chief Creative Officer: Vlad Sitnikov
Creative Director: Artem Filimonov
Art Directors: Roman Antonov, Kirill Klipptenstein
Creatives: Mihail Sinelshchikov, Yuri Altufiev, Marat Arutyunov

Georgia Lottery


Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.