ADVERTISING

Smithfield

Say no to turkey and yes to ham!

Agency: The Escape Pod

Description

Chicago, Award winning creative agency, The Escape Pod, along with Smithfield (a leading provider of high-quality pork products), launched their 2022 holiday campaign.

Smithfield, a client of the Chicago-based agency since 2019, pits Ham versus Turkey on Thanksgiving (and all holiday) dinners across America. The Smithfield holiday hams, hope to replace Turkey this season, and boasts that all their products are produced right here, in the USA.

The 360-holiday campaign launches with an aim to drive awareness through video, digital, influencers, social, web content and in-store messaging.

This professional campaign titled 'Say no to turkey and yes to ham!' was published in United States in November, 2022. It was created for the brand: Smithfield, by ad agency: The Escape Pod. This 360° medium campaign is related to the Food industry and contains 5 media assets. It was submitted 3 months ago.

Credits

Smithfield:

Tim Zimmer, Executive Vice President, Marketing
Michael Merritt, Senior Director, Marketing
Laura Pall, Senior Brand Manager
Caitlin Siracusa, Brand Manager

Agency credits:

The Escape Pod:
Norm Bilow - Managing Director
Holly Willis - Head of Accounts
Tyler Moore - Head of Strategy
Angie Brenner - Account Director
Austin Arnold - Creative Director
Jimmy Schmidt - Associate Creative Director
Annelise Smith: Senior Producer
Carolyn Meisles - Account Executive

Gravity Well Studio
Dean Berdusis - Director
Anwar Khuri - EP/Line Producer
Latifah Williams - Production Coordinator
Mark Helenowski - Director of Photography
Giovana Aguirre - Production Designer
Christina Zerkis - Food Stylist
Evan Lee - Editor, “Home Movies”
Sophie Solomon, Editor - “Carving”, “Dry”
Parker Healy, Editor - “Stuffing”, “Bird Ice”
Kelly Armstrong - Colorist
Joe Flood - Sound Design/Audio Engineer
Krysta Boehm - Photographer

ADVERTISING

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