Description
The Bonds Flying Roos have today unveiled two major new partners, with monday.com and Blueberry joining Title Partner Bonds in multi-year deals commencing at the Abu Dhabi Grand Final of SailGP, sailing’s premiere racing league. The partnerships mark a significant step in powering the team’s continued success as they chase their record fourth title in the global sail racing series.
To celebrate the team’s momentum on and off the water, the Roos have released a video with co-owners Hugh Jackman and Ryan Reynolds.
The video features Jackman, Reynolds and Bonds Flying Roos Driver and CEO Tom Slingsby giving fans a primer on SailGP and Team Australia. It captures the speed, intensity and national rivalries behind SailGP’s 50-foot foiling catamarans, underscoring why the league delivers some of the most exciting racing in the world. New co-owners Hugh Jackman and Ryan Reynolds commented, “We feel a tremendous responsibility to keep the Bonds Flying Roos on top of the SailGP leaderboard. With monday.com’s elite planning, Blueberry’s surgical trading precision and Bonds comfy and somewhat waterproof skivvies, we feel like we’re well-positioned heading into the Abu Dhabi Grand Finale. We have also been told the boat, team and captain matter so hopefully those work out as well.”
Global software company monday.com joins as the team’s Official Global Work Management Partner. Renowned for building products people love to use to manage the core of their work, monday.com will support the operational tempo of a team that moves people, equipment, and content production across continents. By unifying workflows across performance planning, team logistics, content production, repairs, and race-week execution, the AI-first platform will streamline collaboration and keep the Bonds Flying Roos performing at championship pace both on and off the water.
Australian-founded online trading platform Blueberry enters as the Official Online Trading Partner of the team. With ambitious growth plans, Blueberry sees SailGP as the perfect arena to connect with global audiences that value precision, agility and high-stakes decision-making, qualities shared by the elite Bonds Flying Roos athletes and smart traders.
The team will debut its new partners at the Mubadala Abu Dhabi Sail Grand Prix 2025 Season Grand Final presented by Abu Dhabi Sports Council, from November 29–30, where Slingsby’s crew will compete for a place in the winner-takes-all Grand Final and a USD 2 million prize – the largest in the sport..
This professional campaign titled 'SailGP and Team Australia' was published in Australia in December, 2025. It was created for the brand: The Bonds Flying Roos, by ad agency: Maximum Effort. This Film medium campaign is related to the Sports industry and contains 1 media asset. It was submitted 20 days ago.