Description
We want our commercial to break barriers like SA20. Our commercial is changing what the audience thinks is cricket. This is cricket for a new generation.
We creating a commercial with 3 categories in mind.: Families, the dormant fan and a new audience. SA20 is about diversity and making exciting cricket for everyone of all ages. Celebrities, players, musician, influencers and fans coming to through to show their love and anticipation for the SA20. It doesn’t matter who you are, you will enjoy it because it is non stop action.
Let's break the status quo and stand out from convention.
This professional campaign titled 'Happy' was published in South Africa in November, 2022. It was created for the brand: SA20, by ad agency: T&W. This campaign is related to the Sports industry and contains 1 media asset. It was submitted over 2 years ago by Director: Directed by Mark Stry of The Star Film Co.
Credits
Agency Jack Davis
SA20 Itu Senne
Creative Director Bruce Anderson
Director Mark Strydom
Producer Pearl Munonde
Project Manager Gwendie Drury
Bruce Anderson
Pearl Munonde
DOP Diago Ollivier
DIRECTOR Mark Strydom
1st ASSISTANT DIRECTOR Raai Mokoena
2nd ASSISTANT DIRECTOR Llewelyn Masike
PRODUCTION CO-ORDINATOR Adila Maddens
ART DIRECTOR Melissa Maxted Henderson