Hero Wars Is Yours

Agency: Zorka.Agency


In a quest to redefine Hero Wars by Nexters, Zorka.Agency crafted a narrative unlike any other. Tired of clichés, the team ditched typical stress triggers and opted for a metaphorical journey — a roller coaster of life's ups and downs.

As our protagonist puts down his phone, he steps into the stress storm. But with the flick of a game switch, he's transported to Hero Wars, a realm of joy and escape. Adding a twist, the campaign introduced a larger-than-life character, embodying both the recent ‘Giantess’ trend and a deep sense of satisfaction.

With the tagline "Hero Wars Is Yours," the campaign stormed through digital platforms and TV, garnering high engagement and elevating brand awareness. Zorka.Agency's inventive storytelling turned Hero Wars into a sanctuary — a place where stress surrenders, and joy triumphs. "Hero Wars Is Yours" isn't just a tagline; it's a promise kept.

This professional campaign titled 'Hero Wars Is Yours' was published in Germany and Poland in January, 2024. It was created for the brand: Nexters, by ad agency: Zorka.Agency. This Film medium campaign is related to the Gaming industry and contains 2 media assets. It was submitted 3 months ago by Influencer and Performance Marketing Agency: Zorka.Agency.


Client: Nexters
Agency: Zorka.Agency
CEO: Dmitry Hudoy
CMO: Viktor Ryzhov
Creative Director: Roman Mostitskiy


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