ADVERTISING

Flow

Rival Neighborhoods

Agency: Don

Description

We call “classics” those matches that face soccer clubs from the same city. They are extremely relevant in Argentina, to the point that they actually have a specific date in the fixture to make them happen. These classics are unique, they even have the power to turn different neighborhoods against each other.
In those neighborhoods, we tend to believe only local fans live. But that's not always the case.
In this commercial we are going to see what happens when a fan has to live in the same neighborhood where its classic rival stadium is.

This professional campaign titled 'Rival Neighborhoods' was published in Argentina in February, 2024. It was created for the brand: Flow, by ad agency: Don. This 360° and Digital media campaign is related to the TV and Streaming Promos industry and contains 1 media asset. It was submitted 3 months ago by paucarboni@gmail.com: paucarboni@gmail.com of DON.

Credits

Cliente: Telecom
Producto: Flow
Agencia: Don
Título: Hinchas que viven en el barrio rival
CEO: Papón Ricciarelli
Gerente General: Jorge Villar
CCO: Alejandro Devoto / Gabriel Huici
DGC: Belén Calzone y Pau Carboni
Director Creativo: Facundo Beola
Equipo Creativo: Lorenzo Carosella y Gianluca Brogno Chief Strategy Officer: Regina Campanini
Head of Data & Innovation: Federico Bechara
Social Media Manager: Camila Pichardo
Head of design: Lucas Gagliote
Diseñadora: Noélia Rodríguez
Grouper de marca: Mariela Seijo
Directora de marca: Michelle Touron
Supervisora de marca: Lucrecia González
Ejecutiva de marca: Agustina Schiller
Director de producción audiovisual: Carlos “Pelu” Cavaciocchi Producción audiovisual por agencia: Lula Dorfman
Coordinador General: Mariano Ricciarelli
Productora: Huinca Cine & Les Beaux
Director: Salomão Figueiredo
Productora Ejecutiva: Merlina Scalise
CEO: Diego Turdera
General Manager: Diego Capria
Post Producer: Cristian Martino & Mauro Porrás Post Studio: Musgo
Color Studio: Marco Amaral @ The Yellow Color Editor: Guillherme Braz & Carla Muzy
Music Studio: La Pirada
Sound Mix Studio: La Pirada
Responsables por el cliente: Pilar Lopardo / María Clemente / Julieta Mañez / Agustín Fiola / María Laura Alfonsín

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