ADVERTISING

Laut gegen Nazis e.V.

"RIGHTS AGAINST THE RIGHT | end enness.“

Agencies: Jung von Matt Jung von Matt SPREE

RIGHTS AGAINST THE RIGHT | end enness.

Description

For too long, Nazis have managed to spread their ideologies and racism legally and without restriction. How? With abbreviations and coded messages printed onto merchandise, such as hoodies and T-shirts. Only messages and codes that have been banned via long-term political and legal processes are punishable by law.

We fill this legal gap with the help of trade mark law. We have secured the rights to the Nazi abbreviations and therefore also the rights to use the codes. First and foremost those of their bestseller ‘enness’, the phonetic spelling of NS – National Socialism.

This professional campaign titled '"RIGHTS AGAINST THE RIGHT | end enness.“' was published in Germany in May, 2024. It was created for the brand: Laut gegen Nazis e.V., by ad agencies: Jung von Matt and Jung von Matt SPREE. This 360°, Content, and Digital media campaign is related to the Public Interest industry and contains 1 media asset. It was submitted about 2 months ago.

Credits

ADVERT Campaign
"RIGHTS AGAINST THE RIGHT | end enness.“

CREDITS
Advertised brand: LAUT GEGEN NAZIS e.V.

Advertising Agency:
Jung von Matt/SPREE, Berlin, Germany

Executive Creative Director:
Jan Harbeck, Simon Knittel

Creative Director:
Christian Wölky

Art Director:
Carina Hoffmann, Teresa Spöckner, Lena Pitzl

Copywriter:
Daniel Antonius, Merle von Heyer

Client Service Director:
Inka Weigl

Senior Project Manager:
Yola Seeger

Social Media Creative:
Yannick Selinger

Senior Creator Relations Manager:
Sascha Wieland

Working Student Creator Relations:
Elisa da-Silva Mauerer

Production Director:
Julia Cramer

Strategy Director:
Elena Zahlecker

Strategist:
Joana de Santana Nitz

Senior Data Strategist:
Maik Knackstedt

PR Agency:
Redgert Comms GmbH
Senior Account Manager: Tilmann Rohlf
Managing Partner Germany: Stanij Wicaz
PR & Communication Account Executive: Philipp Greiner

Website: 02100 Digital GmbH
Webflow Development: Nikita Petschonkin, Leonardo Peclat, Jasmin Arndt, Fernando Ruiz
Senior Project Manager: Julian Schnute
Development Director: Cedrik Dudek

Sound Design und Tonmix, Musik Komposition: Loft Tonstudios Berlin GmbH
David Arnold

Music Composition: BLUT GmbH

Motion Design: Leonard Romanski, Cornelius Joksch

Brand website: https://rightsagainsttheright.com/
Client: Laut gegen Nazis e.V.
Chairman: Jörn Menge

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ADVERTISING

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