Description
NSPLCC wanted to make casual gamblers consider their habits in a way that eschewed scare tactics, with a campaign that's both tongue-in-cheek and foot-in-mouth.
This professional campaign titled 'Responsible gambling' was published in Canada in September, 2013. It was created for the brand: Nova Scotia Provincial Lotteries & Casino Corporation, by ad agency: Chester +Company. This Print medium campaign is related to the Gaming industry and contains 3 media assets. It was submitted over 11 years ago.
Credits
Advertising Agency: Chester + Company, Halifax, Canada
Creative Director: Anthony Taaffe
Art Director: Pierre Tabbiner
Copywriter: Tekla Nagel
Account Executives: Julie Lawrence, Tyler MacLeod