Food waste is a global issue that requires us to change our habits. With Ready-To-Store Bags, we created an icon style in an attempt to help consumers extend the shelf life of fresh food.
This student campaign titled 'Ready-to-Store Bags' was published in India in June, 2018. It was created for the brand: Hellmann's, by ad school: Miami Ad School. This Integrated medium campaign is related to the Food industry and contains 5 media assets. It was submitted over 5 years ago.
Advertising School: Miami Ad School, Mumbai, India
Creative Director: Florian Weitzel
Art Director: Radhika Subramanian