MeDirect bank is an online bank where you can invest in funds, without paying entry or exit fees. For their outdoor campaign, we selected a range of Public Transport vehicles (trams) and made them completely free, during the whole campaign time. People can now use Public Transport without any entry or exit fees, just like MeDirect bank.
This professional campaign titled 'Public transport without entry or exit fees' was published in Belgium in December, 2016. It was created for the brand: MeDirect, by ad agency: Friendship. This Experiential medium campaign is related to the Finance industry and contains 1 media asset. It was submitted about 6 years ago.
Advertising Agency: Friendship, Antwerp, Belgium
Creatives: Phil Blonde, Dieter Vanhoof