Brothers & Sisters has announced that it will invest all of its future profits into the work of charities and non-profit organisations; becoming the first ad agency to transform into a social enterprise.
The agency is changing its articles of association - the rules company officers must follow - to stipulate that all profits should be invested in social causes. In addition, its corporate charter will state that the shares of the company cannot be sold unless there is a legal guarantee that its not-for-profit status is maintained.
This move officially makes Brothers & Sisters a social enterprise; a company which trades commercially but gives all profits to charitable causes.

This professional campaign titled 'Prophet' was published in United Kingdom in March, 2022. It was created for the brand: Brothers & Sisters, by ad agency: Brothers & Sisters. This Integrated medium campaign is related to the Agency Self-Promo and Public Interest industries and contains no media assets. It was submitted about 2 years ago.


Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.