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Trend Micro

Project:2030

Agency: Black Rabbit

Description

This feature-length, branded content was created in collaboration with Trend Micro. This sci-fi web series is based on original research by Dr. Victoria Baines and Rik Ferguson on the evolution of technology and cybercrime.

Discover how technological progress impacts social behavior in 2030. The central theme of "Project 2030" is the truth.

With the evolution of technology—AR, VR, Metahumans, Metaverse—how will we be able to distinguish fact from fiction?

Join Julia Sanchez, a streaming journalist who sets out on a crusade to uncover the truth behind a massive malfunction of smart-heart stents that led to the death of hundreds of people... and put her father in a coma.

She'll team up with her brother, an ex-cop from the Cyber Division, to tackle the sinister interests of a global corporation, deep web hackers, conspiracy theories, and more...

Watch the series at https://2030.trendmicro.com

This professional campaign titled 'Project:2030 ' was published in Poland and United States in November, 2021. It was created for the brand: Trend Micro, by ad agency: Black Rabbit. This Content, Digital, and Film media campaign is related to the Electronics, Technology and Professional Services industries and contains 8 media assets. It was submitted 25 days ago.

Credits

Creative Agency: Black Rabbit, Warsaw, Poland
Production Company: Black Rabbit / Brave Productions, Warsaw Poland
Executive Creative Director: Wojtek Jezowski
Executive Producers: Rik Ferguson, Kasia Ferguson
Director: Wojtek Jezowski
Script: Rik Ferguson, Wojtek Jezowski, Filip Luft
DP: Łukasz Suchocki
Producer: Ola Grzymska
Produkction Manager: Andrzej Serwach
Offline & Color: Agnieszka Sekowska
Sound Design: Zgrywa Studio, Warsaw, Poland

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