Description
Raising funds and awareness for Charité’s Parkinson’s research, we produced an art collection created by the first machine affected by a human disease. The collection comprises distorted 3D prints of cherished objects belonging to Parkinson’s patients. The objects are informed by each patient’s tremor data, skewing the object’s shape to capture the impact of Parkinson’s. In addition to the collection, we designed a website to tell the patients’ stories and show renders of their objects and how Parkinson’s has affected them. The collection is now permanently exhibited at the neurology department of Charité Berlin hospital.
This professional campaign titled 'Printed by Parkinson’s' was published in Germany in July, 2019. It was created for the brand: Charité Berlin, by ad agency: MediaMonks. This Integrated medium campaign is related to the Health industry and contains 1 media asset. It was submitted over 4 years ago by Maria of MediaMonks.
Credits
Advertising Agency: MediaMonks, Berlin, Germany
Advertising Agency: Innocean Worldwide Berlin