Description
HTH has launched its branded content campaign, for its minimum two-year backing of South African swimmer Kaylene Corbett.
“I’m delighted to dive into this relationship with HTH, a brand synonymous with my playground, the pool,” said Corbett. “For as far back as I can remember, I’ve dreamt of and carved out my Olympic participation, and HTH has literally been the constant ingredient every single time I’ve touched the water.”
Training up to 22 hours a week and covering 42–56 kilometres, the Pretoria-based swimmer’s love of children led her to study Foundation Phase Education at the University of Pretoria. Next on the competition cards for Corbett is the SA Nationals and World Championships qualification from 5-10 April. Following that, two options are available – the World Championships in Japan or World Student games in China.
This professional campaign titled 'Pools to Paris' was published on March 01, 2023. It was created for the brands: HTH pool care and MatchKit.co, by ad agencies: Retroactive and Retroviral. This Digital and Film media campaign contains 1 media asset. It was submitted 7 months ago by CCO: Mike Sharman of Retroviral.
Credits
Mike Sharman: CCO
Shaun James: Director
Cat Anderson: Account Director
