Description
Plastic pollutes the environment for up to 400 years. Plastic and its increasingly drastic effects on people, animals and the environment and how we deal with this problem is one of the greatest challenges of our time, but above all of the future. Together with Greenpeace we created the “Plastic Legacy” campaign to emphasize the importance of dealing with one of the biggest issues of our generation – plastic waste.
This professional campaign titled 'Plastic Legacy' was published in Germany in December, 2019. It was created for the brand: Greenpeace, by ad agency: fischerAppelt. This Print medium campaign is related to the Public Interest industry and contains 3 media assets. It was submitted over 4 years ago by Executive Creative Director: David Morales of fischerAppelt Berlin // Philipp und Keuntje Berlin.
Credits
Advertising Agency: fischerAppelt Berlin, Berlin, Germany
Executive Creative Director: David Morales
Creative Director: Philip Bolland
Senior Art Director: Jessica Philip
Copywriter: Max List
Art Buyer: Johanna Merensky
Production: Carioca
