Description
Peace Missions reinterprets the visual language of war video games to tell a different kind of story: missions of peace.
The project challenges the way we consume conflict as entertainment and proposes a new objective: protecting lives.
Winner of a Clio Awards prize.
This student campaign titled 'Peace Missions' was published in Uruguay in September, 2025. It was created for the brands: Activision and United Nations, by ad school: Brother Escuela de Creativos. This Content and Digital media campaign is related to the Gaming industry and contains 14 media assets. It was submitted 6 days ago.
Credits
Advertising Agency (School): Brother Montevideo
Creative Director: Juan Nougué
Art Director: Federico Onorato
Head of production: Lin Díaz