Description
Peace Missions reinterprets the visual language of war video games to tell a different kind of story: missions of peace.
The project challenges the way we consume conflict as entertainment and proposes a new objective: protecting lives.
Winner of a Clio Awards prize.
This student campaign titled 'Peace Missions' was published in Uruguay in September, 2025. It was created for the brands: Activision and United Nations, by ad school: Brother Escuela de Creativos. This Content and Digital media campaign is related to the Gaming industry and contains 14 media assets. It was submitted 10 months ago.
Credits
Advertising Agency (School): Brother Montevideo
Creative Director: Juan Nougué
Art Director: Federico Onorato
Head of production: Lin Díaz
