BMW Motorrad

On Time. Everytime / BMW G310 GS

Agency: MullenLowe Group


The 2020 Inrix Global Traffic Scorecard reveals that drivers in Bogotá lose 133 hours a year due to congestion, making the Colombian city ranks as one of the most congested city in the world. That’s why motorcycles had become a good alternative to avoid city jams and the BMW G310 GS, with its abilities on and off-road, is the best bike for this purpose... and we wanted to show it in the same way that traffic is shown nowadays.

This professional campaign titled 'On Time. Everytime / BMW G310 GS ' was published in Colombia in March, 2022. It was created for the brand: BMW Motorrad, by ad agency: MullenLowe Group. This Print medium campaign is related to the Automotive and Transport industries and contains 3 media assets. It was submitted almost 2 years ago by Art Director Lead: Diego A Martínez of Los Goodfellas.


Advertising Agency: Beat MullenLowe, Bogotá, Colombia
Creative Director: Duvan Villegas
Art Director: Diego A Martínez / Mayra Meneses
Copywriter: Omar Arango / Monica Zapata


Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.