Obstacles, Frog, Eyelid, Elephant

Agency: BBDO


The Motor Accident Commission of South Australia has embarked on a fresh new approach in the battle to encourage motorcyclists to ride safely. The new campaign, created by Clemenger BBDO Adelaide, utilises Moto GP racing footage and demonstrates the real dangers riders face on the road due to roadside obstacles.

This professional campaign titled 'Obstacles, Frog, Eyelid, Elephant' was published in Australia in October, 2009. It was created by ad agency: BBDO. This Film medium campaign is related to the Public Interest, NGO industry and contains 4 media assets. It was submitted about 14 years ago.


Advertising Agency: Clemenger BBDO Adelaide, Australia
Creative Director: Greg Knagge
Art Directors: Geoff Robertson, Paul Stratton
Copywriter: Matt O’Grady
Agency Producer: Jules Callen
Account Managers: John McLaren, Bryce Coombe, Tim Pearce, Courtney Stables
Director: Phil Meatcham


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