A campaign that transformed unemployed parents into Pamper's payed influencers, during the Covid-19 crisis context.
This professional campaign titled 'Now hiring! New Parents' was published in Argentina in March, 2021. It was created for the brand: Pampers, by ad agency: Publicis. This Integrated medium campaign is related to the House, Garden industry and contains 2 media assets. It was submitted about 2 years ago.
Advertising Agency: Saatchi & Saatchi, Buenos Aires, Argentina
Regional Creative Chairman: Fernando Bellotti
Executive Creative Director: Fabio Mazia
Creative Director: Alberto Ezequiel Fernández
Art Director: Martín Pettinari
Copywriter: Christian Arias
Account Director: Ana Leiro
Digital Director: Alejandro Gianonne