Canary Islands surprised 100 million Europeans during the Korea Games with an innovative campaign devised by DEC BBDO.
This high-impact campaign in ten key markets earned the Canary Islands fifth place in the ranking of the world’s-most-commented destinations on social networks.
This professional campaign titled '#NOTWINTERGAMES' was published in Spain in March, 2018. It was created for the brand: Canary Islands, by ad agency: BBDO. This Film medium campaign is related to the Hospitality, Tourism industry and contains 1 media asset. It was submitted over 4 years ago.
Advertising Agency: DEC BBDO, Barcelona, Spain
Account Director: Toni Polo
Account Executives: Paula González, Paola Kremer
Social Media Manager: Yvonne Campderros
Executive Creative Directors: Eduard Baldrís, Rafa Soto
Creative Director: Eduard Baldrís
Art Director: Valentín Soto
Creative Scriptwriters: Virginia Morey, Emma Estecha
Production Director / Production House: Inés Barber
Director: Paco Pérez