Agency: Athos



When Father's Day is coming, we all face the same challenge. When we ask dads what they want as a gift, they always answer the same thing: "NOTHING", making it difficult to know what to get them.

But the "NOTHING" that parents say does not mean "nothing" in a literal sense. They want a TV, or a washing machine, or a shaver.

We fill Dismac stores with "NOTHING".
Because that "NOTHING" that your dad is looking for, we have it.

We offered customers "NOTHING" of 55 inches, "NOTHING" with surround sound, "NOTHING" that not only washes clothes, but also dries them, etc.

This professional campaign titled '“Nothing”' was published in Bolivia in March, 2023. It was created for the brand: dismac, by ad agency: Athos. This Integrated medium campaign is related to the Electronic Devices, Electronics, Technology, and House, Garden industries and contains 1 media asset. It was submitted over 1 year ago.


Agency: @athosbolivia
DCG: Fernando Fernandes, Pablo Jove

Creative Team
Victor William Mendez Ugarte
Adrian Méndez Akamine
Ruben Antonio Escobar
Pierina Bibolotti Sevilla
Mani Cáceres Méndez
Margo Torrico Luján
Rebeca Gutiérrez Gros
Fito Chipana Ramos
Alvaro Cuentas Paredes
Daniela Serrate
Ruben Ruiz

Account Executive: Claudia Pedraza
Account Executive: Leslie Capobianco Méndez

Luis Fernando Saavreda
Sergio Camacho
Ana Paola Gonzales Pictor
Luis Alberto Gianella Blanco

Athos Bolivia


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