Pacific Blue

Not 'someday'. Today.

Agency: Dig


Australians are tired of waiting for climate action. We're tired of energy companies making distant pledges for '2050'. We're tired of waiting for change to happen 'someday'.

But what if we didn't have to wait? What if the future of energy was here today?

Welcome to Pacific Blue. Generating 100% Clean Energy. Now.

This professional campaign titled 'Not 'someday'. Today.' was published in Australia in May, 2023. It was created for the brand: Pacific Blue, by ad agency: Dig. This Film and OOH Outdoor media campaign is related to the Public Utility industry and contains 4 media assets. It was submitted about 1 year ago by Copywriter: Casey Clarke of Dig.


Advertising Agency: Dig Agency, Australia
Production: Scoundrel, Australia
Photography: Photoplay, Australia
Director: Toby Pike
Photographer: John Laurie

Copywriter: Casey Clarke
Art Director: Zac Nairn
Creative Director: Tim Bishop
Creative Director: Conan Green
Executive Creative Director: David Joubert
Chief Creative Officer: Pete Cerny


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