ADVERTISING

Pedigree

Non-imaginary Friends

Agency: BBDO

Description

An imaginary friend can help kids deal with anxiety by teaching, inspiring and comforting them. But a real life dog can bring all of these things and more.

This professional campaign titled 'Non-imaginary Friends' was published in United States in June, 2020. It was created for the brand: Pedigree, by ad agency: BBDO. This Print medium campaign is related to the Pets industry and contains 3 media assets. It was submitted about 2 years ago by Creative Director: Matthew Page of BBDO NY.

Credits

Advertising Agency: BBDO New York, New York, United States of America
CCO: Greg Hahn
ECD: Peter Kain
ECD: Gianfranco Arena
Creative Director / Art Director: Carolyn Davis
Creative Director / Copywriter: Matthew Page
Producer: Jasmine Batista
Senior Account Director: Sally Nathans
Account Manager: Isabel Pluck
Planning Director: Karin Santiago
Production Company: Lightfarm Studios / Brazil
CGI Artists: Rafael Vallaperde, Milton Menezes

Insight Publicis
Balenciaga

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