Description
This New Year visual for Aashirvaad Soul Creations playfully reframes resolutions as a personal rulebook. Instead of strict goals, the first rule begins with food, reminding us that joy, comfort, and togetherness often start at the table. The handwritten promise invites participation, turning the audience into co-creators by encouraging them to complete the rule themselves.
By blending humour with cultural truth, the creative positions Aashirvaad Soul Creations as a brand rooted in warmth, everyday indulgence, and shared moments, where the new year begins not with restraint, but with flavour.
This professional campaign titled 'New Year' was published in India in January, 2026. It was created for the brand: Aashirvaad Soul Creations, by ad agency: Deepsense Digital Solutions. This Content, Design, and Digital media campaign is related to the Food industry and contains 1 media asset. It was submitted 17 days ago by Digital Agency: Deepsense Digital of Deepsense Digital.
Credits
Advertising Agency: Deepsense Digital Solutions, Chennai, Tamil Nadu, India
Brand: Aashirvaad Soul Creations
Account Manager: Smriti Venkatesh
Head Of Design: Ravi Kumar S
Graphic Designer: Athulya N
