Disasters Emergency Committee

Never Walk Alone

Agencies: Stink Films Don't Panic


Friday 24th February 2023: Today marks a year to the day since the conflict in Ukraine began. In the 365 days that have passed, thousands of civilians have been killed, 8 million people have fled Ukraine as refugees and a further 6.5 million have been displaced inside the country. These statistics are just a small indicator of the catastrophic implications that the conflict has had on Ukraine’s civilian population since February 2022. In that time, people across the UK have dug deep by fundraising and donating millions of pounds.

The Disasters Emergency Committee (DEC) brings together 15 leading UK aid charities to raise funds quickly and efficiently at times of crisis overseas. Its Ukraine Humanitarian appeal is one of the biggest in its 60-year history, raising well over £400 million from the British public. This has made the DEC the biggest charity donor to the humanitarian response in Ukraine in the world. Over the last year, the DEC’s member charities have helped millions of people affected by the conflict, both inside Ukraine and in neighbouring countries; providing shelter, food, psychological support, and cash to buy essentials such as food or medicines to people who’ve had to leave their home and all their possessions behind.

This professional campaign titled 'Never Walk Alone' was published in United Kingdom in February, 2023. It was created for the brand: Disasters Emergency Committee, by ad agencies: Don't Panic and Stink Films. This Film medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted 7 months ago.


CAMPAIGN: “Never Walk Alone”

BRAND: Disaster Emergency Committee
Pete Teverson - Direct Marketing Manager
Simon Beresford - Director of Fundraising and Marketing
Hannah Richards - Director of Communications
Shabby Amini - Ukraine Humanitarian Campaign Lead
Shagufta Yaqub - Content Manager
Barney Guiton - Communications and Brand Manager

AGENCY: Don’t Panic / @dontpanicldn
Founder: Joe Wade
Creative Partner: Rick Dodds
Client Partner: Jane Marshall
Head of Client Services: Georgia Williams
Executive Producer: Jennifer Clare Houlihan
Senior Project Manager: Chloe Cross
Senior Producer: Chloe Shaw


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