NaRaYa 30th Anniversary

Agency: Dentsu


The story of Naraya Bag which is praised by foreigners as “The Bangkok Bag” is told by Naraya Founder, Wasna Roongsaenthong Lathourus, a female fighter who has overcome a myriad of life obstacles and is now a successful entrepreneur. She believes that everything in life can and will be better and through those life experiences she becomes inspired to design bags which are beautiful, durable, exquisite, and reasonably priced to make sure that everyone can own her bags. Naraya is therefore “Bags of Life” or bags which are made with the fabric of life.

This professional campaign titled 'NaRaYa 30th Anniversary' was published in Thailand in August, 2019. It was created for the brand: NaRaYa, by ad agency: Dentsu. This Film medium campaign is related to the Fashion industry and contains 2 media assets. It was submitted almost 4 years ago.


Advertising Agency: Dentsu One, Bangkok, Thailand


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