Description
To celebrate Canpack's sixth anniversary, we created a commemorative Six Pack inspired by the company's strengths: union, appreciation, balance, path, strength, and solidity.
In addition, we wanted the cans to be interactive, so when they were put with each other they formed two keywords: TOGETHER and TEAM. As a result, Canpack's collaborators obtained an exclusive collection that commemorates their effort and discipline during these six years.
This professional campaign titled 'My first six pack' was published in Colombia in May, 2024. It was created for the brand: CANPACK, by ad agency: Sonovista. This Integrated medium campaign is related to the Soft Drinks industry and contains 4 media assets. It was submitted 23 days ago by Creative Director: Fabio Fuentes of Sonovista.
Credits
Agencia de publicidad: Sonovista, Barranquilla, Colombia
DGC: Camilo Rendón
Director creativo: Jonathan Sarmiento Dunan´d / Daniel Bedoya Pérez
Diseñadores y Animador: Carlos Gómez Palacios / Sebastian Madrid Pérez
Ejecutiva: Gloria Garcia
