Description
The theme of the conference this year is "Design Currency: Defining the
Value of Design". To play off the idea of currency, we created over 2200
custom bills and used a money counting machine to make a flipbook-style
animation piece. It¹s about identifying the different elements that increase
design¹s strength. It was definitely an interesting process figuring out how
to make it work, but we¹re thrilled with how it turned out.
Giant Ant Media:
Wave Productions:
This professional campaign titled 'Money counter' was published in Canada in March, 2010. It was created for the brand: Design Currency, by ad agency: Rethink. This Film medium campaign is related to the Professional Services industry and contains 1 media asset. It was submitted over 14 years ago.
Credits
Advertising Agency: Rethink, Canada
Creative Director: Ian Grais
Art Director: Todd Takahashi
Copywriter: Keri Zierler
Designer: Jeff Harrison
Designer: Rory O¹Sullivan
DP #2: Chris Nielsen
Broadcast Producer: Laura Rioux
Print Producer: Jim Leith
Account Manager: Jillian Yaehne
Director / DP / Editor / VFX: Jay Grandin
Director / Animator / Editor / VFX: Todd Smith
Audio Producer / Engineer: Brandon Edwards
Original music by: Brandon Edwards
Illustrator: Jeff Burgess
Printer: Total Graphics
