To show that Hotpoint Natis washing machine is perfect for delicate washing, we decided to wash the thing you really care of — a million rubles in cash.
This professional campaign titled 'Million ruble delicate wash' was published in Russia in February, 2016. It was created for the brand: Hotpoint, by ad agency: Friends. This Digital medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted about 6 years ago.
Advertising Agency: Friends, Moscow, Russia
Creative Directors: Denis Eliseev, Arina Avdeeva
Account manager: Anna Giers
Creative: Nikita Shipov
Art Director: Alexander Bayartaev
Copywriter: Alexander Boyko-Babiy
Digital Producer: Peter Fomichev
Video Producer: Alya Lugovaya
Video Production: Bakehouse Production
Director / Director of Photography: Konstantin Korobkin
Marketing Communications Manager: Anna Vlasova
PR&Digital Marketing Communications Manager: Anna Sergienko
Brand Specialist / ATL and Promo: Inna Shkuro