Fawry My Fawry App

Micro-finance campaign photoshoot

Agency: New Step Media


Driven by the responsibility of helping the owners of micro-enterprises develop their businesses and contribute effectively to the development of the Egyptian economy
A photoshoot was required as an appealing way of communicating with the target audience and getting a step closer to them.

This professional campaign titled 'Micro-finance campaign photoshoot' was published in Egypt in January, 2023. It was created for the brands: Fawry and My Fawry App, by ad agency: New Step Media. This Content, Design, and Digital media campaign is related to the Finance, Insurance, and Professional Services industries and contains 4 media assets. It was submitted over 1 year ago.


Advertising Agency: NewStepMedia
Creative team: Ahmed Mamdouh - Nada Elian - Basma Mohsen - Mina Gamil
Photographer: Abdelrahman Ibrahim
Producer: Mostafa Atef


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