City of Cape Town

Metro Cop ride-a-long

Agency: King James


There’s rarely an opportunity to walk up to a police officer and ask them the questions you’d really like to ask. For whatever reasons, there is an increasing feeling of “us and them” between the community and the police officers who work within them.

This professional campaign titled 'Metro Cop ride-a-long' was published in South Africa in February, 2016. It was created for the brand: City of Cape Town, by ad agency: King James. This Digital medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted almost 7 years ago.


Advertising Agency: King James Group, Cape Town, South Africa
Executive Creative Director: Dan Pinch
Art Directors: Kenan Petersen, Karin Barry
Copywriter: Warrick Sherrell
Social Agency: Society


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