We wanted to prove the younger crowd that we are the only home of flame-grilled burgers by secretly promoting a fake flamed grilled burger on April Fools’ in the name of McDonald’s.
This student campaign titled 'McFlamed' was published in United States in March, 2018. It was created for the brand: Burger King, by ad school: Miami Ad School. This Integrated medium campaign is related to the Food industry and contains 3 media assets. It was submitted over 5 years ago.
Advertising School: Miami Ad School, Miami, USA
Art Directors: Eman Shaheen, Marta Ban
Copywriter: Lucia Mendezona