Magic Duos

Agencies: Taxi VML Canada


The Magic Duos campaign brings fun to billboards by playfully incorporating the Coca-Cola logo into the names of favorite dishes, all set against the classic bold red backdrop. A clever visual nudge launched in bustling spots like Toronto and Mexico City, reminding everyone that food tastes better with a Coke.

This professional campaign titled 'Magic Duos' was published in Canada in May, 2024. It was created for the brand: Coca-Cola, by ad agencies: Taxi and VML Canada. This OOH Outdoor medium campaign is related to the Soft Drinks industry and contains 7 media assets. It was submitted 16 days ago by Art Director: Félix-Antoine Brunet of Sid Lee.


Agency : VML Canada / Taxi Montreal / WPP Open X
Global Chief Creative Officer : Rafael Pitanguy
Chief Creative Officer : Graham Lang
Copywriter : Alexis Caron-Côté
Art Director : Félix-Antoine Brunet
Design Lead : Sam Bullis
Group Director : Maxime Mercier, Louthiern Bonsart
Account Director : Camille Joly

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