Billy Boy

Love Crossings

Agency: Serviceplan


When two people meet each other with romance in mind, one thing should always come along: a condom from BILLY BOY. With "Love Crossings", the House of Communication Hamburg implements an original out-of-home campaign for condom brand BILLY BOY, in which the surroundings of the media space are actively and creatively connected with the brand. The campaign is launching to coincide with Valentine’s Day and is extended via BILLY BOY's social media channels.

This professional campaign titled 'Love Crossings' was published in Germany in February, 2021. It was created for the brand: Billy Boy, by ad agency: Serviceplan. This Integrated medium campaign is related to the Health and Personal Accessories industries and contains 1 media asset. It was submitted over 3 years ago.


Advertising Agency: Serviceplan Group’s House of Communication Hamburg
Managing Partner Creative: Thomas Heyen
Managing Partner Creative: Markus Kremer
Managing Partner Account: Florian Klietz
Senior Art Director: Sine Marie Harwits Hansen
Senior Copywriter: Melis Adigüzel
Final Art Specialist: Nils-Christian Sperling
Editor: Philipp Trübiger
Editor: Daniel Hill
General Manager Mediaplus Hamburg: Carolin Holst
Managing Partner Serviceplan Design Hamburg: Christina Lischka
Managing Partner Serviceplan Design Hamburg: Martina Kunert
Strategist at Serviceplan Design Hamburg: Dorothee Rein
Designer at Serviceplan Design Hamburg: Cathrin von der Heiden


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