Description
Building on Paramount Property’s Chinese New Year campaign, “A Home of Blossoming Joy and Prosperity,” the film uses the Chinese Lily as a central metaphor for purity, renewal, and good fortune. The narrative unfolds through heartfelt family interactions within Paramount Property homes, transforming the festive setting into a symbolic space where joy and prosperity take root. By blending cultural symbolism with relatable storytelling, the campaign reinforces the brand’s vision of homes that nurture meaningful moments and lasting connections.
This professional campaign titled 'Love, Built to Bloom' was published in Malaysia in February, 2026. It was created for the brand: Paramount Property, by ad agency: Kingdom Digital. This Digital and Film media campaign is related to the Real Estate industry and contains 1 media asset. It was submitted 37 minutes ago.
Credits
Director: Andrew Tristan Bastian
Art Director (production): Min mohamed
Agency Producer: Jason Ng
Copywriter: Lily Omar
Account Manager: Grace Lee
Account Executive: Christabel Lee
Actor: KC Yam
Actor: May Liew
Assistant Director: Syakira Pauzi
Director of Photography (DoP): Akif Aiman
Sound: Chew Jihhan
Production Assistant: Luqman Hamdani
Video Editor: Allen Siau
Digital Art Director: Michelle Fu
Senior Digital Designer: Mandy Goh
Digital Designer: Yap Wen Xian
Prop Master: Linda Abd Rahman
Art Assistant: Muhammad Idham
Crew: Brendan Loh
