Description
Carlton Draught takes beer very seriously and this extends to the formality of changing the keg.
This professional campaign titled 'Long Live The Keg' was published in Australia in April, 2023. It was created for the brand: Carlton Draught, by ad agency: Clemenger BBDO. This Film medium campaign is related to the Alcoholic Drinks industry and contains 1 media asset. It was submitted about 1 year ago.
Credits
Client: Carlton & United Breweries
General Manager – Marketing CUB: Nicole McMillan
Head of Classic Beer Brands – Marketing: Sarah Wilcox
Marketing Manager – Carlton Draught: Zac Gelman
Assistant Brand Manager – Carlton Draught: Tess Penfold
Creative Agency: Clemenger BBDO
CCO: Jim Curtis
ECD: Richard Williams
CD: Ant Phillips
Production director: Lisa Moro
Chief Brand Officer Paul Rees-Jones
Planning Director Brigitte Bayard
General Manager - CUB Scott Balalas
Senior Business Director James Kerr
Executive Producer Sonia von Bibra
Production Director Lisa Moro
Senior Producer (Print) Michael Travers
Head of Studio (Print) Matt Gauci
Designer Sebastian Sarria
Head of PR & Influence Melanie Campbell
Business Director - PR Alexandra La Sala
Production:
Director – Steve Ayson (3&7)
Executive Producer/Producer: Julianne Shelton
Cinematographer: Sam Chiplin
Casting Director: Peta Einberg
Production Designer: Damien Drew
Costume: Paula Ryan
Offline Editor: Jack Hutchings – ARC EDIT
Offline Producer: Winnie O’Neill
Colourist: Billy Wychgel
Visual Effects: Blockhead VFX
Music Composition/Execution: Sonar Music
Composer: Jackson Milas
Musical Director: Cameron Bruce
Music Producer and Engineer: Joshua Pearson
Sound House: Rumble Studios
Sound Engineer: Anthony Aston
