Bountiful Cow is launching a campaign today for Vorboss - an interesting enterprise-focused, fibre network dedicated to London businesses. This is Vorboss' inaugural campaign since it awarded the media account to Bountiful Cow earlier this year.
Vorboss is an exciting brand that is setting out to disrupt the fibre industry and challenge the status quo with its high capacity, smart connectivity and super fast baseline guarantee.
Their large-scale awareness drive announces "10Gbps internet as minimum" in a blanket OOH campaign across the capital, supported by audio, digital, and business news media, and running until Christmas.
The media strategy also aims to break with convention, shunning category norms that focus on hyper-targeted 1-to-1 communication on digital channels. Instead, Vorboss is doing things differently with a big, bold, Out-of-Home and Audio campaign that is contrary to common media strategy planning for B2B brands
This professional campaign titled 'London Without Limits' was published in United Kingdom in September, 2022. It was created for the brand: Vorboss, by ad agencies: Bountiful Cow and West. This OOH Outdoor medium campaign is related to the Electronics, Technology industry and contains 5 media assets. It was submitted over 1 year ago.