Let the Gobbler get it
The Gobbler: I'm what to do about it
Description
Green Gobbler is launching its first-ever national brand campaign. The drain clog remover category is large and growing, and is primarily dominated by two brands: Drano and Liquid-Plumr. Green Gobbler is aspires to upend this duopoly. In its first work from new creative agency partner Hanson Dodge, the focus is on its greatest asset: its brand name. The platform is “Let the Gobbler Get It” and it stars your friendly, neighborhood problem gobbler – the Green Gobbler, a powerful "home nuisance negator" who knows his stuff and gets the job done, no matter how nasty. Advertising debuts this month and will be backed by a multi-million dollar, multi-media effort spanning CTV, social media, display, podcasts and more.
This professional campaign titled 'Let The Gobbler Get It' was published on August 30, 2023. It was created for the brand: Green Gobbler, by ad agency: Hanson Dodge. This Digital, Film, and Integrated media campaign is related to the Household Products industry and contains 2 media assets. It was submitted over 1 year ago by President: Roy Elvove of Elvove Associates LLC.
Credits
CLIENT: PurposeBuilt Brands/Green Gobbler
CEO: Chris Bauder
CMO & SVP/GM Ecommerce: Chad Hansen
VP Consumer Marketing: Jon Bellante
Sr. Brand Manager: Sean Friedman
CREATIVE AGENCY: Hanson Dodge
Executive Creative Director: Chris Buhrman
Creative Director: Mitch Markussen
Copywriter: Katherine Schmidt
Art Director: Maddy Margulis
Graphic Designer: Ashley Mahurin
Producer: Michael Joyce
Digital Production: Brad Rochford
Brand Strategist: Mike Stefaniak
VP, Client Leadership: David Pollard
Account Director: Corrisa Terrien
Senior Account Executive: Maisie Bentz
PRODUCTION COMPANY: 8th Street Productions
Director: Daniel DelPurgatorio
POST PRODUCTION:
Video/Animation: AtkPln, Reelfx
Audio: Nick Mihalevich-Cape Status
OTHER PARTNERS:
Independent Sound
