In the midst of the crisis, we show that BMW motorcycles are the perfect method to move around this new world.
This professional campaign titled 'Let's be riders' was published in Colombia in August, 2020. It was created for the brand: BMW, by ad agency: MullenLowe Group. This Integrated medium campaign is related to the Automotive industry and contains 4 media assets. It was submitted over 2 years ago by Creative Director: Sonia Barrera of Mullen Lowe SSP3.
Advertising Agency: MullenLowe, Bogotá, Colombia
Chief Business Officer: Juan Carlos Peña
Chief Creative Officer: Carlos Andrés Rodríguez
Creative Directors: Sonia Barrera, Duván Villegas
Art Director: Cristian Niviayo
Copywriter: Samuel Prieto
Account Director: Juliana Aguirre
Brand Manager BMW Motorrad: Nicolás Upegui
Brand Coordinator BMW Motorrad: Francisco Rodríguez