Description
Founded in 1935, Laboratorios Lasca is the first pharmaceutical laboratory in Paraguay. To celebrate this milestone, we developed the entire anniversary campaign, focusing on founder Don Vicente Scavone, an Italian who arrived in Paraguay in 1910 at just 10 years old, accompanied only by his suitcase.
This professional campaign titled 'Legacy ' was published in Paraguay in March, 2025. It was created for the brand: Laboratorios Lasca, by ad agency: Cielito Agency. This Film medium campaign is related to the Pharmaceutical industry and contains 1 media asset. It was submitted about 1 month ago.
Credits
Agency: Cielito Agency
Client: Vicente Scavone y Cía S.A.E. - Laboratorios Lasca
CCO: Rodolfo Gómez
Planning Director: Eduardo Pando Fagundes
Creative Director:Eduardo Recalde
Art Director: Dave Moral
Account Manager: Florencia Ruíz
Creative Coordinator: Fernanda Davalos
Media Director: Jazmin Sosa
Studio Production: Synchro Image
Director: Richard Careaga
Acting: Matias Sosa
