Description
This Diwali, we’re reimagining celebrations with a unique twist. Our campaign for Kreamz, the beloved bakery brand, combines the joy of festive fireworks with the warmth of delicious treats. By creatively shaping Kreamz’s products—cookies, pastries, and chocolates—into traditional cracker forms like sparklers, rockets, and flower pots, we present a new way to celebrate that’s both exciting and safe.
The message, “Kreamz Krackers,” speaks to the heart of the festive spirit while encouraging a shift from firecrackers to food. It’s about savoring moments with loved ones, without the noise or pollution. Through visually captivating ads, social media posts, and in-store displays, we’ll inspire audiences to embrace a brighter, tastier, and more responsible Diwali with Kreamz.
This campaign not only aligns Kreamz with the festive cheer but also positions it as a brand that values innovation, enjoyment, and eco-consciousness—making each bite a celebration.
This professional campaign titled 'Kreamz Kracker - Diwali Campaign ' was published in India in October, 2024. It was created for the brand: Kreamz, by ad agency: NEO - The Creative Company. This Digital medium campaign is related to the Food industry and contains 3 media assets. It was submitted about 1 month ago.
Credits
Agency: NEO - The Creative Company
Executive Creative Director: Joy Aichbhowmik
Founder: Nirmalya Majumder
Client Servicing: Vineeta Jain
Art Director: Upasana Karmakar