Description
Club 7 is not just a gym, a spa, a tennis and padel center, or a swimming pool. It is a Club that serves as a second home, where members can find all of those things and much more. It is a
place to socialize, to work, to hold meetings, and even a trusted environment for their children.
The concept ‘Keep playing’ provided the perfect double meaning to navigate these two worlds: 'playing' for the rigor of one's goals and 'playing' for the lightheartedness of social connection.
We believe that through this campaign, the audience will truly grasp the essence and the versatility of Club 7.
This professional campaign titled 'Keep playing' was published in Portugal in February, 2026. It was created for the brand: Club 7, by ad agency: Clube Recriativo. This Digital and Film media campaign is related to the Fitness, Health, and Sports industries and contains 1 media asset. It was submitted about 2 hours ago.
Credits
Advertising Agency: Clube Recriativo
Creative Directors: Kiko Pedreira, Vasco Gaspar
Art Director: Carlos Gaspar
Copywriter: Kiko Pedreira
Director: Tomás Paiva Raposo
Photographer: Nuno Sousa Dias
