Unless the buyer is on a particularly tight budget, they purchase new instruments and music equipment. The sale of second-hand instruments and equipment is usually looked down upon and sold from musician to musician. This series of print ads from Guitar Center ensures that used or pre-loved equipment isn't just second-hand, it also has character and more importantly a story. It can be something you'll one day be proud of.
This student campaign titled 'It's a story' was published in India and United States in June, 2023. It was created for the brand: Guitar Center, by ad school: Miami Ad School. This Print medium campaign is related to the Music industry and contains 3 media assets. It was submitted 3 months ago by Mayank Shewale.
Advertising Agency (School): Miami Ad School, Bengaluru, India
Art Director: Mayank S.
Copywriter: Mayank S.
Photographer: Mayank S.
Professors: Deepak Joshi, Sreesh Balsa