Stop AAPI Hate

Invisible No More

Agency: Venables Bell & Partners


Leading independent agency Venables Bell + Partners has released “Invisible No More,” a thought-provoking film that sheds light on the continual rise of hate incidents against Asian American and Pacific Islander (AAPI) communities.

To honor Asian American, Native Hawaiian, and Pacific Islander (AANHPI) Heritage Month this May, VB+P collaborated with Stop AAPI Hate, a national coalition dedicated to confronting racism and other forms of bigotry against AAPI communities.

It is estimated that 1 in 5 AAPIs have recently experienced a hate incident, translating to millions of AAPIs nationwide. Stop AAPI Hate has documented more than 11,000 self-reported hate incidents since 2020 alone. But these numbers are just the tip of the iceberg, as research suggests AAPIs rarely feel comfortable reporting their experiences. This begs the question: How many more hate incidents go undocumented?

This professional campaign titled 'Invisible No More' was published in United States in May, 2023. It was created for the brand: Stop AAPI Hate, by ad agency: Venables Bell & Partners. This Film medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted 5 months ago.


Director of Corporate Engagement Ly Nguyen
Director of Communications Rose Lee
Communications Manager Yamuna Hopwood

Agency: Venables Bell + Partners

Founder, Chairman Paul Venables
Chief Creative Officer Will McGinness
Group Creative Director Che-Na Stephenson
Senior Art Director Diego Zelaya
Senior Copywriter Michael Ng
Chief Growth Officer Brittni Hutchins
Growth and Marketing Supervisor Jon Merlino
Head of Integrated Production Hilary Coate
Producer Lexi Alaga
Business Affairs Manager Christine Tom
Audio/Video Post Specialist Jason Bridges
Technical Director Jeff Saunders

Production: Ruffian

Director Zoe Neary
EP Robert Herman
Head of Production / Line Producer Sheila Eisenstein
Director of Photography Bryn McCashin
Art Director / Production Designer Nicolas Lepage
Key Painter & Make Up Artist Colin Comeau
Set Decoration Sandy Walker
Key Costumes Chieh Huang
Costumes Caroline Cheng
Service Company Means of Production in Vancouver

Editorial: Cut+Run

Editor Kamila Daurenova
Assistant Editor Eric Estevez
Managing Partner Michelle Eskin
Executive Producer Brian Stanley
Head of Production / Producer Kristen Jenkins

VFX & Finishing: Jogger

Creative Director Andy Brown
Flame Artist Jan Cilliers
Flame Artist Katrina Salicrup
Flame Artist Brendan Crockett
Head of Production / Producer Diana Cheng

Color: Trafik

Colorist Dimitri Zola
Producer Hugh Copeland
Managing Partner Robert Owens

Sound Design and Final Mix: Walker

Sound Designer and Mixer Chris Nungary
Producers: Danielle Soury, Stephanie Pigott, Sara Matarazzo

Original Music: Shimon Machida


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