In a time when businesses are making the move from sending traditional cards to fancy e-cards, microsites and viral videos, Make Communications bucked the trend by sending out special packs containing pre-pegged strings of Christmas cards to their clients. Now their clients can still look like they’re well-loved and more popular than their co-workers and the cards are much easier to hang than a microsite.
This professional campaign titled 'Instant Popularity Christmas' was published in Australia in November, 2011. It was created for the brand: Make, by ad agency: Make. This Direct medium campaign is related to the Agency Self-Promo industry and contains 1 media asset. It was submitted over 11 years ago.
Advertising Agency: Make Communications, Brisbane, Australia
Creative Directors: Murray Berghan, Melissa Murchison
Art Directors: Chris Symons, Alistair Young
Copywriter: Bernie Watt