ADVERTISING

Grut

Identity

Agency: Suprematika

Description

Logo, corporate identity and beer package design for the Grut restaurant. Branding agency «Suprematika» developed the logo, corporate identity and packaging design for restaurant "Grut", which is located in the south of Moscow. The restaurant has an unique interior with an unusual usage of textures. Concrete, wood, metal constructions, unlined wall and the green veranda, fuctioning brewery. Most of the parts and pieces are handmade of "living" materials. Identity delicately based on minimalistic logo design and philosophical illustrations, where tree cut's textures come alive and transform into a variety of landscapes.

This professional campaign titled 'Identity' was published in Russia in February, 2017. It was created for the brand: Grut, by ad agency: Suprematika. This Design medium campaign is related to the Hospitality, Tourism industry and contains 19 media assets. It was submitted over 7 years ago.

Credits

Advertising Agency: Suprematika, Russia
Creative Director / Designer: Vladimir Lifanov
Project Manager: Marina Lokteeva

ADVERTISING

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