Description
To activate the brand new Pirinsko Ledeno, filtered at -1C, we created an interactive, multi-sensory tunnel. At one of the biggest festivals in Bulgaria, within 3 days, more than 5500 people felt why Pirinsko Ledeno is so cool.
This professional campaign titled 'Ice Tunnel' was published in Bulgaria in July, 2019. It was created for the brand: Pirinsko Ledeno, by ad agency: 121 Agency. This Experiential medium campaign is related to the Alcoholic Drinks industry and contains 1 media asset. It was submitted almost 5 years ago.
Credits
Advertising Agency: 121 Agency, Sofia, Bulgaria