Beckham was honored with the Crystal Award 2025 at the World Economic Forum for his humanitarian work and his commitment to improving the living conditions of children.
Description
Billboard campaign at the World Economic Forum in Davos Switzerland.
This professional campaign titled 'Humanity is a choice.' was published in Switzerland in January, 2025. It was created for the brand: Unicef, by ad agency: UNICEF Switzerland and Liechtenstein. This OOH Outdoor medium campaign is related to the Public Interest industry and contains 7 media assets. It was submitted 11 months ago by Head of Brand and Creation: Felix Freese of UNICEF Switzerland and Liechtenstein.
Credits
Advertising Agency: Comittee for UNICEF Switzerland and Liechtenstein, Zurich, Switzerland
Director Digital & Media: Marc Uricher
Copywriter: Felix Freese
Art Director: Jacques Borel, Alice Poma
Account Manager: Patricija Slekyte
Lithography: Marjeta Morinc
Image Credits: ©UNICEF
