Description
When we had to tell people that the odds of you winning on a platform were high, we took inspiration from Indian pop-culture and created a memorable campaign line. The situations of the campaign were relatable and included multiple age groups understanding a distinctive sound created for the money you win on the platform.
This professional campaign titled 'How's the Odds??' was published in India in November, 2021. It was created for the brand: FairPlay, by ad agency: ting. This Digital, Film, and OOH Outdoor media campaign is related to the Sports industry and contains 2 media assets. It was submitted 10 months ago by Associate Vice President - Account Management: Rahul Nair of ting.
Credits
Agency - ting
Partners - Sudharshan Anandkumar | Manan Vora | Aadil Mehta | Shruti Dhadda
Creative Director - Akaash Ampili | Vasudevan L
Creative Team - Subash Chandra Bose | Sudha V | Siva Ganesh | Siva Namburajan | Thiyagarajan M | Akshara Ramanathan | Sudarshan
Account Management - Sabarish Pavithramohan
Music - Kaustubh Ravi
Production House - Busy Bee productions
