Description
On Halloween, some roads breed fear. Others are built to be conquered.
Chevrolet Trucks powered by Isuzu technology bring raw power to the forefront with a single, striking visual: a truck cutting through dense fog, pushing through conditions that would intimidate even the most experienced drivers.
We claim "Together to Conquer the Road" because these prints literally prove it—delivering hard evidence of power and endurance backed by Japanese engineering.
Because when you have the strength to advance, no road holds terror.
This professional campaign titled 'Haunted Roads' was published in Ecuador in October, 2026. It was created for the brand: Chevrolet, by ad agency: GARNIER. This Digital, OOH Outdoor, and Print media campaign is related to the Automotive and Personal Transportation and Transport industries and contains 3 media assets. It was submitted about 16 hours ago by Senior Art Director: Leonardo Briones of Garnier Agency.
Credits
Advertising Agency: Garnier Agency Ecuador, Quito, Ecuador
Brand: Chevrolet Buses y Camiones Ecuador
GMICA Regional Marketing Leader: Andrés Valencia
Creative Executive Officer: Silvia Intriago
Creative Director: Juan Fernando Mosquera
Account Director: Ma. Gabriela Espinosa
Art Director: Leonardo Briones
Account Manager: Noemí Vargas
Copywriter / Content: Linda Feijóo
Graphic Designer: Mike Aranda / Santiago Tapia
Data Intelligence Leader: Javier Velásquez
